4 essential qualities of a successful blog

.

4 essential qualities of a successful blog

There are a lot of blogs out there. It’s not easy to simply categorize them as good / bad, which is subjective and best left to the readers to judge. However, successful blogs share some of these similarities:

1.    Core theme

Readers come to your blog for a reason – to learn new things, read jokes, or look at your photos. Focusing on your core theme will keep your readers following you. If you mix everything like politics, jokes, and traveling all in one blog, your blog will lose focus and your readers will get confused. They might not want to subscribe to your blog (unless you write very well). Therefore, pick a niche and stick to it.

2.    Quality content

If you put effort to generate good content and give value to your readers, most likely people will follow you. Good quality content is scarce and is highly sought after. However, there’s always exception. Some junky looking blogs are also successful. Even copy and paste blogs like FAIL blog are unexpectedly popular. Read below to find out why.

3.    Emotional factor

If you can make your readers’ go WOW after they read your blog, you’re on the right track. FAIL blog might look simple, but it’s very funny – so funny until its readers tell all their friends about it and make it even more popular. You don’t have to write something funny, but at least your blog shouldn’t sound like a dead fish that bores your readers to death. Try your best to make them feel something.

4.    Optimum update frequency

Good blogs are constantly updated. I think there should be an optimum update frequency, ranging from once a day to twice a week. Updating your blog too often (20 times a day) might risk losing your blog subscribers (unless you’re blogging for Engadget and Lifehacker). Not updating your blog for months is just as good as closing down your blog.

.

*  *  *  *  *  *

.

These are just some of the traits of successful blogging. If you think there are more formulas to good blogging, please share them with us. Thanks!

.

* * * * * *

.

Readers’ contribution:

foongpc says:

Good tips! But it all depends what you want to achieve with your blog. Are you blogging for the sake of blogging and sharing your thoughts? Or are you blogging for money?

If you are blogging for money, it’s not necessary to update your blog often. In fact, you can leave your blog not updated for months, yet you can still earn a good passive income from it.

Davina says:

These are all great tips. I also think what happens in the comment section is important. Especially when commenters address each other or make comments about one another’s comments.

Tagged as: blog, blogging, success, writing